Item #: 1153692 | Model #: 9780415816472
De-Marketing
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De-Marketing

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Product Details
  • No of Pages: 240 Pages
  • Publisher: Routledge
  • Language: English
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117.49
117.49
https://www.staples-3p.com/s7/is/image/Staples/m001218623
09780415816472
TAYLOR & FRANCIS
De-Marketing
Product Description
Demarketing by Nigel Bradley and Jim Blythe - Discusses demarketing and how to make it profitable

Demarketing by Nigel Bradley and Jim Blythe sheds light on the practice of demarketing as a means to avoid unwanted customers or create small amounts of products and limit supplies to a community.

  • No of Pages: 240 Pages
  • Publisher: Routledge
  • Language: English
  • Publishing Date: October 21, 2013
  • Language: English
  • ISBN -10: 0415816475
  • ISBN -13: 978-0415816472
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