Item #: 1153130 | Model #: 9783642042133
Ingredient Branding: Making the Invisible Visible
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Ingredient Branding: Making the Invisible Visible

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Product Details
  • Author Name: Philip Kotler, Waldemar Pfoertsch
  • No of Pages: 396 Pages
  • Publisher: Springer
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62.89
62.89
https://www.staples-3p.com/s7/is/image/Staples/m001218419
09783642042133
SPRINGER VERLAG
Ingredient Branding: Making the Invisible Visible
Product Description
Ingredient Branding by Philip Kotler and Waldemar Pfoertsch - Explains how marketers can make an ingredient branding strategy help your business

Ingredient Branding by Philip Kotler and Waldemar Pfoertsch provides an insight on analyzing ingredient branding. It further discusses how marketers can make an ingredient branding strategy help your business.

  • Author Name: Philip Kotler, Waldemar Pfoertsch
  • No of Pages: 396 Pages
  • Publisher: Springer
  • Publishing Date: June 08, 2010
  • Language: English
  • ISBN -10: 3642042139
  • ISBN -13: 978-3642042133
  • Edition: 2010
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