Item #: 1151164 | Model #: 9781133625902
Internet Marketing: Integrating Online and Offline Strategies
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Internet Marketing: Integrating Online and Offline Strategies

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Product Details
  • Author Name: Mary Lou Roberts, Debra Zahay
  • No of Pages: 512 Pages
  • Publisher: Cengage Learning
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89.19
89.19
https://www.staples-3p.com/s7/is/image/Staples/m001217265
09781133625902
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Internet Marketing: Integrating Online and Offline Strategies
Product Description
Internet Marketing by Mary Lou Roberts, Debra Zahay - Discusses the rapidly changing field of Internet marketing

Internet Marketing by Mary Lou Roberts, Debra Zahay explains the importance of Internet marketing to businesses. It further discusses a marketer's choice to effectively use Internet as a medium of communication.

  • Author Name: Mary Lou Roberts, Debra Zahay
  • No of Pages: 512 Pages
  • Publisher: Cengage Learning
  • Publishing Date: March 28, 2012
  • Language: English
  • ISBN -10: 1133625908
  • ISBN -13: 978-1133625902
  • Edition: 3
Specifications
Author Name Mary Lou Roberts, Debra Zahay
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