Item #: 1252293 | Model #: 9780470465462
JOHN WILEY & SONS INC
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JOHN WILEY & SONS INC "Survey Methodology" Book

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Product Details
  • Age group and grade: Ages 15+ years
  • Language: English
  • Title: "Survey Methodology"
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69.39
69.39
https://www.staples-3p.com/s7/is/image/Staples/m001339895
09780470465462
John Wiley & Sons
JOHN WILEY & SONS INC "Survey Methodology" Book
Product Description
JOHN WILEY & SONS INC "Survey Methodology" Book is written by Robert M. Groves, Floyd J. Fowler, Jr., Mick P. Couper, James M. Lepkowski, Eleanor Singer, Roger Tourangeau and synthesizes current research.

JOHN WILEY & SONS INC "Survey Methodology" Book provides a state of the science presentation of essential survey methodology topics and techniques. Book has topics on sampling frame evaluation, sample design, development of questionnaires and more.

  • Age group and grade: Ages 15+ years
  • Language: English
  • Title: "Survey Methodology"
  • Author: Robert M. Groves, Floyd J. Fowler, Jr., Mick P. Couper, James M. Lepkowski, Eleanor Singer, Roger Tourangeau
  • Subject: Reference
  • Format: Paperback
  • Number of pages: 488
  • Publisher: Wiley
  • Publication date: 7/30/2009, edition: 2nd
  • Size: 9.9"H x 7"W x 0.9"D
  • Audience: Professional
  • An expanded FAQ chapter that addresses the concerns that accompany newly established methods
  • Addition of 50% more exercises at the end of each chapter, illustrating basic principles of survey design
  • Latest research findings on effective questionnaire development techniques
  • Restructured discussion of ethical issues in survey research, emphasizing the growing research results on privacy, informed consent and confidentiality issues
  • New scientific insight on the relationship between nonresponse rates and nonresponse errors
  • Updated explanations of sampling frame issues for mobile telephone and web surveys
Specifications
Book Format Paperback
Number of Pages in Book 488
Book Language English
Book Reading Level College
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