Item #: 789227 | Model #: 9780980112344
New Product Blueprinting
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New Product Blueprinting

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Product Details
  • A guide to understanding business to business growth
  • Each book measures 5 1/10"H x 1 2/5"W x 4/5"D
  • The book is divided into three parts
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25.19
25.19
https://www.staples-3p.com/s7/is/image/Staples/s0289663
09780980112344
Baker & Taylor
New Product Blueprinting
Product Description
  • A guide to understanding business to business growth
  • Each book measures 5 1/10"H x 1 2/5"W x 4/5"D
  • The book is divided into three parts
  • Part I explains why it is targeted only at B2B suppliers and why it appeals to those with a builder mind-set striving to maximize long-term profits
  • Part II leads the reader through the mental journey a professional must complete before adopting New Product Blueprinting
  • Part III moves through the seven steps that make up New Product Blueprinting
  • Author: Dan Adams
  • Publisher: AIM Press
  • ISBN 13: 9780980112344
  • Hardcover, 208 pages
  • Publisher: Aim Pr
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