Sage "Designing Surveys" Book is a guide for conducting surveys with an importance on critical thinking and is written by Johnny Blair, Ronald F. Czaja, Edward A. Blair.
Sage "Designing Surveys" Book depicts exact account on how modern surveys are actually designed and conducted. Book includes topics such as concepts of representation, sample quality, population definition, frames and more.
Title: "Designing Surveys: A Guide to Decisions and Procedures"
Author: Johnny E. Blair, Ronald F. Czaja, Edward A. Blair
Subject: Sociology - general
Number of pages: 440
Publisher: SAGE Publications Ltd
Publication date: 4/16/2013, edition: 3rd
Size: 8.9"H x 5.9"W x 0.8"D
Audience: Tertiary, university or college
Third edition provides an accurate account of how modern surveys are actually designed and conducted
Designing Surveys shows how classic principles and recent research guide decision-making-from setting the basic features of the survey design to implementing instrument development, testing, and data collection
New edition covers new developments in data collection technologies, provides a more comprehensive treatment of questionnaire development and pretesting and includes completely new chapters on sample design and selection
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