Item #: 1151308 | Model #: 9781422172315
The Hidden Wealth of Customers
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The Hidden Wealth of Customers

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Product Details
  • Author Name: Bill Lee
  • No of Pages: 240 Pages
  • Publisher: Harvard Business Review Press
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09781422172315
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The Hidden Wealth of Customers
Product Description
The Hidden Wealth of Customers by Bill Lee - Emphasizes on the demand-generating power of social media

The Hidden Wealth of Customers by Bill Lee shows how contemporary companies are getting their customers to sell, market, and develop their products for them.

  • Author Name: Bill Lee
  • No of Pages: 240 Pages
  • Publisher: Harvard Business Review Press
  • Publishing Date: June 05, 2012
  • Language: English
  • ISBN -10: 1422172317
  • ISBN -13: 978-1422172315
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