Item #: 1156944 | Model #: 9780762453061
The Wawa Way: How a Funny Name and Six Core Values Revolutionized Convenience
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The Wawa Way: How a Funny Name and Six Core Values Revolutionized Convenience

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Product Details
  • Author Name: Howard Stoeckel
  • No of Pages: 274 Pages
  • Publisher: Running Press
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18.99
18.99
https://www.staples-3p.com/s7/is/image/Staples/m001221337
09780762453061
PERSEUS BOOKS GROUP
The Wawa Way: How a Funny Name and Six Core Values Revolutionized Convenience
Product Description
The Wawa Way by Howard Stoeckel - Understand the concept of convenience and how marketers banked on it

The Wawa Way by Howard Stoeckel talks about the case study of one convenience store named Wawa. Read about how it opened, struggled and sustained to modern day progress.

  • Author Name: Howard Stoeckel
  • No of Pages: 274 Pages
  • Publisher: Running Press
  • Publishing Date: April 08, 2014
  • Language: English
  • ISBN -10: 0762453060
  • ISBN -13: 978-0762453061
Specifications
Author Name Howard Stoeckel
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