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No business plan is complete without a robust marketing approach. Collect some cutting-edge tips to take your marketing to the next level.

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5 Surefire Ways to Build Brand Advocacy

Want to know how to turn customers into brand advocates? Incorporate these five tips to help take your business to new heights.

Your Print Project: Everything You Need to Know About File Resolution

When you create your marketing materials, understanding file resolution requirements can help you get the job done quickly.

How to Create a Great Podcast for Your Small Business

Podcasts can raise your visibility and attract new customers. Learn how to build one.

Build a Small Business Brand That Sets You Apart

A clear, consistent brand attracts new customers and keeps current ones loyal.

Pair Direct Mail and Social Media for Marketing Results

Turbocharge your marketing by blending online and offline tactics.

Update Your Print Marketing Materials to Boost Holiday Sales

Print marketing materials can help your small business boost its holiday sales. Use these ideas to get a jumpstart on your seasonal efforts.