Item #: 1154173 | Model #: 9781412909235
Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations
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Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations

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Product Details
  • Author Name: Walter Wymer, Patricia A. Knowles, Roger Gomes
  • No of Pages: 384 Pages
  • Publisher: SAGE Publications, Inc.
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115.99
115.99
https://www.staples-3p.com/s7/is/image/Staples/m001219608
09781412909235
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Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations
Product Description
Nonprofit Marketing by Walter Wymer, Patricia Knowles and Roger Gomes - Deals with how the use of proper marketing can make an NGO’s activity better suited than others in the eyes of policymakers

Nonprofit Marketing by Walter Wymer, Patricia Knowles and Roger Gomes shows how well laid-out marketing plans and their execution can demonstrate an NGO’s value to the public. Marketing in here has been taken to express unique non-profit missions.

  • Author Name: Walter Wymer, Patricia A. Knowles, Roger Gomes
  • No of Pages: 384 Pages
  • Publisher: SAGE Publications, Inc.
  • Publishing Date: March 06, 2006
  • Language: English
  • ISBN -10: 1412909236
  • ISBN -13: 978-1412909235
  • Edition: 1
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