Item #: 1244408 | Model #: 9780307954800
The Victory Lab: The Secret Science of Winning Campaigns
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The Victory Lab: The Secret Science of Winning Campaigns

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Product Details
  • Author Name: Sasha Issenberg
  • Publisher: Broadway Books
  • Publishing Date: September 17, 2013
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13.19
13.19
https://www.staples-3p.com/s7/is/image/Staples/m001330838
09780307954800
Random House
The Victory Lab: The Secret Science of Winning Campaigns
Product Description
The Victory Lab by Sasha Issenberg - Explains what factors affect political campaigns

The Victory Lab by Sasha Issenberg explains the effects a secret analytical revolution had on how political campaigns are run and draws on a behavioral psychology research to show how voters can be manipulated.

  • Author Name: Sasha Issenberg
  • Publisher: Broadway Books
  • Publishing Date: September 17, 2013
  • ISBN -10: 0307954803
  • ISBN -13: 978-0307954800
Specifications
Book Format Paperback
Number of Pages in Book 400
Book Language English
Author Name Sasha Issenberg
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