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Customer Reviews for Ivory Origional Bar Soap, 3.1 oz., 72/Carton (12364)

1.7
275 reviews
5 star
(35)
4 star
(5)
3 star
(13)
2 star
(25)
1 star
(197)
Most helpful positive review
Posted Sep 3, 2022
The best and my ONLY soap!
I have been using it for decades. I have lots of allergies, food and skin. Ivory is the go to. I have told so many people about my success with Ivory and it's clean simple ingredients. Thankyou for not changing it. A forever user/buyer/advocate.
Thankyou
Sally
VS
Most helpful critical review
Posted Aug 17, 2022
New scent is terrible.
I am 70 years old and I have used Ivory soap all my life. I loved the original scent. You have ruined this product with the new awful scent. It is no longer a clean smell. I will no longer buy Ivory soap with this new scent.
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Most helpful reviews
Peetpeet22
Reviewed at:
Ivory
Posted Oct 1, 2024
Changed Formulas
I have been using Ivory since I was 13. I am 34 now. They have changed their formula. For once I use to be able to sqeeze ivory and it would get soft. This stuff is hard and almost wax like. They also make the bars way smaller and yet the price went up. Whatever is in this soap breaks my body out. Also everytime I open a new bar and use it I get a UTI. This is not norma...
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7up votes 7
0down votes 0
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Lara
Reviewed at:
Ivory
Posted Sep 30, 2024
Is this the New Coke of soaps?
I have been buying Ivory soap since as long as I can remember but not anymore. I thought my husband had put some hotel soap in bathtub. It didn’t float and it feels cheap. Until we hear that they have gone back to the original formula we will be buying a different brand of soap.
10up votes 10
0down votes 0
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Mystery 45
Reviewed at:
Ivory
Posted Sep 28, 2024
Not the same!
I have bought this product for over 30+years. It has been the same trusted product up until about a year ago for me. I don’t exactly know when you changed it because I always bought 10-12 packages at a time. It was a well loved product and safe for sensitive skin and no perfume!
The bar has a shiny coating which is awful and changed the texture. My family and I don’t li...
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2up votes 2
0down votes 0
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Woody
Reviewed at:
Ivory
Posted Sep 27, 2024
Not the same
The price went up and the soap went down , sunk like a rock ! Come on why mess up a good product. Bring the original back
7up votes 7
0down votes 0
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Erica
Reviewed at:
Ivory
Posted Sep 27, 2024
New formula waxy & hard. PLEASE CHANGE IT BACK.
It’s horrible. Please change it back. The smell is also different. It’s so bad.
10up votes 10
0down votes 0
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Peach95661
Reviewed at:
Ivory
Posted Sep 26, 2024
Great Soap
Been using this product all my life (62 years), as it was recommended by my doctor for my oily skin (face) when I was 12. Best soap out there and smells fantastic!
0up votes 0
0down votes 0
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Brock A
Reviewed at:
Ivory
Posted Sep 26, 2024
Used to be excellent soap.
Something has changed with ivory soap. Knew it after my first new bar of soap. Doesn’t leave me squeaky clean any more. They changed formula so it produces less scum. Now it produces more. Been using it for 50 years and going to have to say good bye to ivory bar soap.
8up votes 8
0down votes 0
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Dawn24
Reviewed at:
Ivory
Posted Sep 25, 2024
New Formula, not improved
I have used Ivory since I was a baby (46 years), as every other brand would cause a skin reaction. The new formula causes a greasy film on my skin and unfortunately, I will need to search for another product for sensitive skin. I do love the new shape of the bar and the smell isn’t horrible. I’m rating time new formula at a 2 for improvements in appearance and packaging...
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6up votes 6
0down votes 0
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LMW2024
Reviewed at:
Ivory
Posted Sep 24, 2024
Bad New Formula
I have used Ivory for 40 years - new formula is slimy and doesn’t leave me feeling clean - a residue remains.
Please change back!
0up votes 0
0down votes 0
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original_ivory
Reviewed at:
Ivory
Posted Sep 20, 2024
Bring back the original formula,
Zero stars. The new vegetable based formula is the worst. As others have mentioned, it doesn't lather, doesn't clean as well, doesn't float, leaves a greasy film on my skin and is generally terrible. I have a friend in the industry with the inside scoop: P&G is standardizing on a single, vegetable based formula that can be sold world-wide with cheaper ingredients. Using...
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6up votes 6
0down votes 0
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Arrows
Reviewed at:
Ivory
Posted Sep 19, 2024
Not a happy camper
I always used Ivory soap until now the soap used to float but not this time.I thought it was a bad batch but the next ones I bought did the same thing sank to the bottom.
4up votes 4
0down votes 0
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Staples Customer
Reviewed at:
Ivory
Posted Sep 19, 2024
NO NO NO
Not the same soap it used to be! It does not float and. I won’t be buying it again!
6up votes 6
0down votes 0
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wacoo
Reviewed at:
Ivory
Posted Sep 19, 2024
Another New vs Classic Coke marketing error
We have been using Ivory for decades and are disappointed with the product change. Does Coke Classic ring a bell. Don't mess with success!
5up votes 5
0down votes 0
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Daily Bather
Reviewed at:
Ivory
Posted Sep 18, 2024
Why ruin a good thing?
I have bought Ivory my entire adult life. I take baths, so I appreciate a soap that floats and I also always liked that it was a plain and simple product that had one job and did it right.
The new formula is trash. I won’t buy Ivory again unless and until the original product is brought back.
5up votes 5
0down votes 0
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CDW94
Reviewed at:
Ivory
Posted Sep 18, 2024
Just because it's new doesn't mean it's better.
I purchased some Ivory Original bar soap this afternoon, and it's definitely not Ivory Original. Many people with sensitive skin have dependent on Ivory for it's light and gentle cleansing. This new formula is drying and the scent isn't as pleasant as the original. The bar is hard and waxy, and not light and fluffy. I urge the manufacturers to strongly reconsider return...
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6up votes 6
0down votes 0
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Lexi the Lexinator
Reviewed at:
Ivory
Posted Sep 18, 2024
Soap sinks and sucks
I am so mad and disappointed at your bar soap!! The reason I use this brand is because it floats. Now I have just bought a giant pack of soap and it sinks! Why would you change the thing that makes your soap unique??
6up votes 6
0down votes 0
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Terrye
Reviewed at:
Ivory
Posted Sep 10, 2024
Ivory soap bar.
My soap I bout is turning brown around the edges after being opened for 2 days.Im 64 and an ivory girl since birth.I have never seen this before.
1up votes 1
1down votes 1
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Navajo
Reviewed at:
Ivory
Posted Sep 10, 2024
Not the same
Notice a difference when used years back. Not the same. Takes a while to wash off greasy feeling. Smell coming from sink now.
0up votes 0
0down votes 0
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Gman
Reviewed at:
Ivory
Posted Sep 6, 2024
It sinks now! Not good!
I have been using ivory soap since the 80s. The main reason why I use ivory soap is because it floats. I do a lot of backpacking and lake camping so that is the reason why I have been buying ivory soap for so many decades. I am at the lake right now and my ivory soap just sank. I was able to finally find it at the bottom and I immediately came onto shore to write this r...
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2up votes 2
0down votes 0
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Pepper123
Reviewed at:
Ivory
Posted Sep 6, 2024
Horrible smell
Smells like a citronella candle, which makes me not want to use it at all.
4up votes 4
0down votes 0
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