Build a Brand That Builds Your Business

A brand is the sum total of many activities and communications that communicate who you are, what you stand for and what makes you different from your competition. In other words, a brand is so much more than a logo. Every business needs a brand, but not every small business owner is adept at creating one. Don’t worry: Here you’ll find lots of great advice about building a brand that will resonate with customers.

Bring Your Brand to Life with a Professional Designed Logo [Video]

How to Protect Your Trademark, Logo and other Elements of Your Brand

Brand 101 for Small Business Owners

8 Places to Use Your Logo to Brand Your Small Business

What Your Brand Color Says About Your Business [Infographic]

The Elements of a Brand Logo [Infographic]

How Strong Is Your Brand? [QUIZ]

Branding Your Small Business Doesn’t Have to Be “Ruff”

Building Your Brand: Proving and Differentiating Your Small Business

The Importance of Brand: Setting Up Your Business for Success

Business Branding Tips for Entrepreneurs

The Importance of Branding to Your Hospitality Business

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