Gondolas, or freestanding shelving units, are some of the most common retail store fixtures. They’re typically used in retail stores to create browsable aisles for your customers. Considering gondolas for your retail space? Learn about this fixture's functionality and flexible features.
Gondola units are the gentle giants of retail fixtures. Though they come in many shapes and sizes, they’re almost always some of the largest freestanding fixtures in retail stores. If you’re investing in a tall gondola unit, keep it near the back of the store so it doesn’t block your other products from view. If you’re using multiple gondola units to create aisles, place them in the center of your floor so there’s room to navigate around them.
Gondolas are great for selling products that have long shelf lives or that can be stocked in higher quantity, less frequently. Customers can easily browse and shop for items on these fixtures, so stock them well in advance so customers can shop on their own.
Gondolas should not only be well stocked but they should be well organized. Shelf management systems can help you stock these fixtures to meet their full potential. Stocking related items next to each other or organizing by color are good first steps.
Gondolas are typically used as shelving fixtures. However, their back panels are often made up of either slatwall (seen here) or pegboard. Additional fixture accessories, like hooks, bins or baskets that are compatible with the back panel base can also be used to spruce up your store gondolas.
Gondola shelves are built to hold a lot of weight, but it never hurts to invest in some additional support. Shelf brackets like these can affix to a slatwall panel on the back of your gondola and sit beneath a shelf to help support the load. You can even double it up with an additional support bracket that affixes diagonally between the back panel and shelf bracket.